Objective / Brief

To create awareness for new customers, making them feel positive, desire, and buy Dermaction Plus Advanced Sun by Watsons Advanced Sun. This sunscreen is protect your face skin for anti-acne. Suitable for all skin type and sensitive skin.

Project Details

The campaign aims to show the sunscreen, Dermaction Plus Advanced Sun by Watsons. In Summer, the UV (ultraviolet) rays of the sun can damage your skin, therefore, one way to protect your skin is wearing sunscreen everyday. The sun protection product suitable for every skin types. Furthermore, it has an acnoderm technology for anti-acne making your skin shine everyday without sunburn. The campaign has launched in various platform including Online VDO, TVC, BTS, MRT, Key visual and Music In-store.