Supalai x Bowkylion: ชีวิตจริง

Objective / Brief 

To raise awareness of Supalai’s branding campaign, “Built for Real Life,” and to convey to the brand’s target demographic of young people that Supalai is aware of target demands.

Project Details

Supalai attach great importance to build or design resident from people’s real life. To emphasize and communicate with young generation target, Supalai come up with special music marketing project “ชีวิตจริง (Realized)” which the music video is an ongoing story from “วาดไว้ (Recall)” to tell people to keep going on and be happy in their real life. This project is in collaboration with “Bowkylion”, the iconic singer in this time to encourage people from her part of real life.

– Music Video X 1 Version
– Content Support x 3 Contents