FOOD FOR GOOD: Recommended Menu

Objective / Brief 

FOOD FOR GOOD, the non profit organization under Yuwabadhana foundation, realized the problem of Thai children at age 6 – 14 years who faced malnutrition problem – which they would like to grab attention from Thais and draw people to donate for the children.

Project Details

We created a powerful campaign “Recommended Menu” by promoting through the famous restaurants in Thailand, using their best seller menu and twisting the menu, removing main ingredients, for showing that most of children are facing these nutrition deficient menu in their daily life as these dishes. Making people aware of the problem and realize how Thai children live!